Nicknamed the “Switzerland of Morocco”, Ifrane is an atmospheric town that’s known for its alpine-style architecture and cool, temperate climate. The first time we visited, I questioned whether we really were still in Morocco or if we had accidentally driven to Europe!
Ifrane was developed by the French colonial government in the 1930s as a hill station, providing respite from the scorching summer heat of the coastal and desert plains on either side of the Atlas Mountains. While the modern town was established relatively recently, the region has been inhabited since the 16th century when a Sharif named Sîdî 'Abd al-Salâm founded a community in the nearby Tizguit Valley. Its name “Ifrane” is derived from a Tamazight word meaning “caves”, a nod to the area's network of underground caverns.
Situated at an altitude of 1,650 metres, modern-day Ifrane has evolved into a thriving administrative centre, college town and mountain resort that attracts Moroccan and international visitors alike. Its peaceful atmosphere and stunning natural surroundings make it a popular year-round destination for those seeking an active, outdoor vacation.
In this Ultimate Travel Guide to Ifrane, discover the top things to see and do in the area, as well as inspiring places to stay and the best time to visit.
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Things to do in Ifrane
Stroll through the town centre
From the moment you step into Ifrane’s centre, it becomes clear that this is no ordinary Moroccan town. The architectural styles and overall aesthetic evoke a distinctly European aesthetic, reflecting its early-20th-century development by the French as a summer retreat. Many of the buildings feature steeply pitched roofs and stone facades, which contrast dramatically to the adobe structures found in Morocco’s historic medinas.
At the heart of Ifrane sits the lion statue, a beloved landmark that has become an icon of the town. The origins of the sculpture are shrouded in mystery, with some claiming it was carved by an Italian or German soldier during World War II. Others attribute it to the French sculptor Henri Jean Moreau, who is known to have created several other works throughout the country. Whatever its origins, a photograph in front of the lion statue is almost mandatory!
Explore the campus of Al Akhawayn University
Nearby is the campus of Al Akhawayn University, which was founded in 1993 by Morocco's former King Hassan II. It boasts a wealth of facilities that cater to the diverse needs and interests of its vibrant student body, which numbers over 2,000 full-time enrollees. Their presence in Ifrane gives the town a youthful vibe that is immediately apparent while walking around.
At the heart of the university's ethos is a strong focus on English-language instruction, setting it apart from many of its Moroccan counterparts. In addition to its academic buildings (many designed in an alpine style), Al Akhawayn University features an array of recreational facilities, such as an Olympic-sized swimming pool, a fully-equipped health centre and multiple dining establishments. Guided tours of the university are available on request.
Ultimate Travel Guide to Ifrane
Hit the ski slopes of Michlifen
On the doorstep of Ifrane, the Michlifen Ski Resort provides a uniquely Moroccan twist on the classic European ski holiday. It’s relatively small in scale, with just two ski lifts transporting adventurous skiers and snowboarders up to an elevation of around 2,000 metres. But its intimate size is all part of its appeal, particularly for beginners and intermediate skiers looking to hone their skills.
For families in search of a more leisurely snow experience, the surrounding hills and valleys offer ample opportunities for building snowmen, sledding and simply frolicking through the powdery white drifts. Michlifen feels a world away from the sand dunes and palm trees that many associate with Morocco while offering a uniquely North African ski experience.
Birdwatch on the shores of Dait Aoua
A short drive north of Ifrane, Dait Aoua is a picturesque lake and wetland that’s renowned as a birdwatching destination. It's a popular spot for local families to picnic on the weekends, with pedalos available to rent and horseback rides on offer through the surrounding woodlands.
Dait Aoua’s primary draw, however, is its remarkable avian population, with a diverse array of waterfowl, including ducks and waders, coming here to refuel. Birdwatchers should keep their eyes peeled for crested coots, woodpeckers, tree creepers and nuthatches, as well as raptors such as booted eagles, black and red kites and harriers soaring overhead.
Admire the cascades of Ain Vitel
Just three kilometres from Ifrane’s town centre is Ain Vitel, a natural spring set within a forested park that can be accessed via a series of walking trails. As you approach the site, you can hear the cascading waterfalls tumbling over the cliffs, their crystal-clear waters flowing into the serene pools below.
During the warm spring and summer months, Moroccan families flock to Ain Vitel to enjoy a picnic in this idyllic natural setting. Rather than sandwiches and nibbles, this involves bringing charcoal barbecues and tajines for preparing hearty traditional dishes. Bring along a few pillows and a blanket so you can take a blissful afternoon nap while soaking up the sights, sounds and smells.
Hike the trails of Cedre Gouraud Forest
Just a short distance from Ifrane is the Cedre Gouraud Forest, a wooded area named after the French general, Henri Gouraud. This enchanting oasis provides a peaceful setting for leisurely walks, as well as being a habitat for a population of Barbary macaques. If you’re lucky, you may observe their playful antics up close.
As you wander along the well-marked paths, you’ll pass between towering cedar trees and along a forest floor carpeted with ferns and wildflowers. For the more adventurous, the trails within Cedre Gouraud also provide a challenge for mountain bikers. Just south of Ifrane, the cedar forests give way to the captivating Vallee des Roches with its spectacular limestone outcrop.
Ultimate Travel Guide to Ifrane
How to get to Ifrane
Ifrane is located around 65 kilometres (40 miles) from Fes and slightly less from Fes-Saïss International Airport, with the journey by car taking around an hour. If you’re driving yourself, you can compare rentals from hundreds of companies at Discover Cars, which lists all the best deals.
If you don’t have your own vehicle, direct CTM buses connect Fes to Ifrane. More affordable local buses also make the journey, although they make multiple stops along the way which adds to the travel time.
Additionally, private transfers are available from Fes to Ifrane and can be organised ahead of time for a fixed price. Alternatively, you can visit Ifrane on a day trip from Fes and hit all the top attractions before returning in time for dinner.
Best places to stay in Ifrane
Exuding a luxurious alpine aesthetic, the Michlifen Resort & Golf is the best hotel in Ifrane for a high-end stay. It boasts gorgeous rooms and suites overlooking its landscaped grounds and the forest beyond. Aside from a golf course, it features a range of wellness facilities that include a hot tub, a sauna and both indoor and outdoor swimming pools.
"An unforgettable oasis of luxury and comfort” (read more reviews here)
Occupying a stone-built residence, this mid-range hotel features exposed wooden interiors in keeping with Ifrane’s Swiss-style atmosphere. You can choose from their double, twin or family rooms, all of which come with ensuite bathrooms and TVs. In the summer months, you can take advantage of the outdoor swimming pool to refresh after a day exploring the mountain trails.
“One night was not enough, very good choice for people who love nature and quietness.” - Asmaa (read more reviews here)
If you’re looking for a budget hotel in Ifrane, Motel Ain Mersa ticks all the right boxes. It features both double and triple rooms, all of which come with ensuite bathrooms and air-conditioning/heating so you are comfortable throughout the seasons. Previous guests at this affordable Ifrane guesthouse rave about the hospitality of the host, which adds to the property’s high rating.
“Incredibly friendly host who did whatever he could to make us feel at home.” - Joost (read more reviews here)
Ultimate Travel Guide to Ifrane
Best time to visit Ifrane
Due to its elevated mountain setting, Ifrane offers a refreshing respite from the scorching heat that envelops much of Morocco during the warmer months. While the rest of the country may be sweltering under the blazing sun, Ifrane enjoys a cooler, more temperate climate.
During the peak summer season from mid-June to early September, you can expect average temperatures in the mid-20s Celsius (mid-70s Fahrenheit). The town also experiences a lack of rainfall during this period, making it an ideal destination for those seeking dry, sunny days to explore the natural surroundings.
Winter sets in around mid-November and continues through to mid-March and this is the best time to visit Ifrane if you want to ski. While daytime highs can be around 10 degrees Celsius (around 50 degrees Fahrenheit), the lows often plummet down to freezing point. For the heaviest snow, plan your visit to Ifrane in January or February.
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About the author
I'm Malika, a global traveller who first visited Morocco in 2014 before marrying a local and settling down in a little village on the Atlantic coast. Over the years, I've developed an intense love for Morocco, its majestic landscapes, storied cities and the incredibly warm hospitality of its people. As the owner and content creator of Malika in Morocco, I share my years of experience exploring the country, from north to south and from the Atlantic Ocean to the Sahara Desert. I am passionate about helping others plan their Moroccan travel adventures to ensure they get the most out of their North African experience.