9 Best Tours in Agadir: Culture + Food + Adventure
Looking for the best tours in Agadir? Explore this curated collection of experiences, including everything from sandboarding to jeep safaris and guided foodie tours.
Positioned on Morocco’s Atlantic coastline lies the coastal city of Agadir. It’s a place that’s dear to my heart as home to my extended family.
Over the years, I’ve spent a lot of time in the Agadir area and it’s a city that has definitely grown on me.
Though much of Agadir’s historic medina was devastated by a catastrophic earthquake in 1960, the city has risen from the rubble. Today, it blends traditional neighbourhoods with the amenities and luxuries of a modern beach resort.
Considered the cultural capital of Morocco’s indigenous Amazigh people, Agadir is one of the only cities in the country where the Tamazight language is spoken by a majority of locals. For that reason alone is worth a visit!
But most tourists flock here for the sun-drenched beaches, colourful souks and proximity to some of Morocco’s best surf breaks. Whether you want to discover Agadir’s ancient kasbah, ride a quad bike through the desert surroundings or swim in the natural pools of Paradise Valley, there are incredible Agadir tours waiting for you.
In this article, discover 9 of the best tours from Agadir, including overnight desert trips, guided food experiences and a traditional hammam.
Learn more about visiting Agadir in my Essential Travel Guide to Agadir or check out the best places to stay in Agadir for every budget.
Just looking for a transfer? This private transfer from Marrakech to Agadir (or visa versa) offers door-to-door service for a hassle-free experience.
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Agadir sightseeing and medina tour
Best Agadir half-day tour
Discover the historic treasures of Agadir on this half-day tour. It combines a guided walk through a 16th-century kasbah with a visit to the recreated medina and a scenic cable car ride.
It all begins with a pickup from your Agadir hotel before driving past the modern marina to the cable car station. From here, you will ride up to the hilltop ruins of the Agadir Oufellah to enjoy sweeping views over the coastline below.
As you marvel at the crumbling clay walls and imagine life here centuries ago, your guide will explain how this 16th-century fortress was once home to the Saadian dynasty.
After descending, you’ll head to La Medina d’Agadir, which recreates the city’s pre-earthquake medina. It’s a wonderful place to gain an insight into Amazigh architectural traditions while browsing traditional handicrafts and watching artisans at work.
This guided tour of Agadir also includes a stop outside the Mohamed V Mosque and time to shop at the Kasbat Souss market.
With its mix of history, views and cultural immersion, I think this half-day tour provides a well-rounded introduction to Agadir’s storied past.
“Momo was a wonderful tour guide and very knowledgeable… We ended the day at a smaller artisanal market which had tasty food and great shopping with the best prices.” – Paige (read more reviews here)
Paradise Valley and Atlas Mountains swimming trip
Best Paradise Valley day trip from Agadir
Nestled in the foothills of the Atlas Mountains is Paradise Valley, a picturesque gorge where city dwellers come to escape on weekends. Despite being only an hour’s drive from Agadir, Paradise Valley feels worlds away with its tranquility and natural beauty.
This guided tour from Agadir begins with a hotel pickup before the picturesque drive to Paradise Valley. As you wind along the mountain roads, you’ll catch glimpses of tiny Amazigh villages and terraced farmland along the way.
Paradise Valley follows the course of a river fed by small waterfalls cascading down the cliff sides. Led by a local guide, you’ll embark on a peaceful hike along the river’s edge, stopping to observe the unique flora that thrives in this arid climate.
The hike culminates at a series of natural rock pools, perfect for a refreshing dip on a hot, summer’s day.
Before returning to Agadir, you’ll have a chance to wander through an authentic Amazigh village. It’s a wonderful opportunity to observe the traditional way of life that has endured in these mountains for centuries.
“Very beautiful excursion with plenty of nature, comfortable hiking, swimming and lots of pictures, want to take your phone out every other minute.”- Alina (read more reviews here)
Overnight in desert
Best desert tour from Agadir
You don’t have to go all the way to the Sahara to experience the desert in Morocco, with this overnight adventure from Agadir giving you a memorable taste.
The tour begins with a glimpse into the indigenous Amazigh culture, stopping to explore traditional villages nestled in the arid foothills. Witness the simplicity of rural life as you stroll past earthen homes and chat with welcoming locals happy to share their customs.
A brief stop in the historic town of Tiznit allows you to stretch your legs and absorb the sights of this former walled city. Then, continue on to Legzira Beach. Its stunning red rock arches form a dramatic frame for the crashing wave. I personally think this is one of Morocco’s most photogenic beaches.
Heading deeper into the desert, stop for a refreshing mint tea before arriving at the towering dunes of El Borj. As the sun sets over the rippling sands, join your nomad hosts for a traditional meal and music by the campfire.
You’ll sleep in a fully-furnished Amazigh tent under a blanket of stars, then awake at dawn to admire the shifting hues of the desert at sunrise.
“Such an amazing trip with Mohammed. He was so knowledgeable about the area and we learned a lot. We visited places we would never have seen and Mo went out of his way to make sure we had a fab trip.” – Keely (read more reviews here)
Hot air balloon ride over Agadir
Best hot air balloon ride from Agadir
As the sun begins to peek over the horizon, casting a warm glow across Agadir, step into the basket of a hot air balloon. This is an incredible way to experience the Atlas Mountains, rolling green plains and traditional Amazigh villages from above.
Beginning with a transfer from your Agadir hotel, you’ll meet your pilot and a small group of travellers. Then, there’s the option to get hands-on and help inflate the giant balloon.
Soon, you’ll be drifting upward, the fiery blast from the burners sending you gliding over the sprawling cityscape. This memorable flight is accompanied by spectacular views of the Atlas Mountains in the distance.
After about an hour of peaceful floating, you’ll descend and enjoy a traditional breakfast while recounting the highlights of your flight. With no need to worry about logistics, this tour includes roundtrip door-to-door transfers from Agadir in a comfortable vehicle.
Sandboarding in Agadir
Best adventure activity in Agadir
Sandboarding in the dunes near Agadir is an incredibly fun experience and a must-do for adrenalin junkies. It takes place in the Tamri region where giant, undulating dunes meet the wild waters of the Atlantic Ocean.
Strapping a sandboard to your feet and sliding down the soft slopes is an exhilarating feeling. There are dune options to suit all levels and detailed instructions are provided by your guides.
When you reach the bottom, you can hike back up to the top to do it all over again. This is something that kids will love!
This fun-filled activity is a great way to immerse yourself in the natural beauty of the Atlantic coast, without having to venture too far from Agadir. For a deeper cultural experience, there’s the option to share a traditional meal with a local family.
“Definitely a highlight of our trip to Agadir.” – John (read more reviews here)
Agadir jeep safari
Best 4wd tour from Agadir
Embark on a full-day jeep adventure to explore the dramatic landscapes surrounding Agadir. Your knowledgeable guide will expertly navigate a 4×4 vehicle over rocky desert tracks, passing scenic oases dotted with towering palm trees.
Itineraries can be custom-designed, depending on your interests, and may include a visit to the colourful fishing village of Taghazout. Wander the colourful streets and savour the fresh catch of the day at a beachfront cafe. Then, visit a bird-filled wildlife refuge.
In the late afternoon, you can continue to the historic walled city of Tiznit. End the day meandering through the old medina and haggling for handmade silver jewellery in the bustling souk.
“A great value day trip touring the area south of Agadir in a 4×4! Too many stops to mention, a few surprises too! Beautiful coastline fishing villages, mini Sahara and the dam.” – Susan (read more reviews here)
ATV quad-bike tour
Best quad bike tour in Agadir
Leave the hustle and bustle of Agadir’s crowded streets behind on this small-group ATV tour. Bouncing along remote dirt roads, you’ll pass through tiny villages where life moves at an unhurried pace. It’s a fantastic opportunity to gain insight into the daily routines of local Amazigh families.
The landscape opens up into vistas of rocky hillsides dotted with argan trees, whose prized oil has been harvested here for centuries. Throughout the adventure, you’ll see greenhouses where fruits and vegetables are grown before being sold at the local souks.
Later, you’ll pull up to a traditional earthen home. Here, a local family will welcome you with steaming glasses of sweet mint tea and a spread of Moroccan snacks.
With knowledgeable local guides and a limit of just 12 travellers, this Agadir ATV tour provides an intimate look at Morocco’s lesser-known rural villages and dazzling desert scenery.
“I loved the view of the sea and getting to stop and take pictures. The more technical riding we did on the way back was awesome.” – Kutessa (read more reviews here)
Agadir street food tour
Best foodie tour in Agadir
Moroccan cuisine is a melting pot, blending Amazigh, Arab, Andalusian and Mediterranean influences. From the heady aroma of slow-cooked tagines to the explosion of flavour in pastillas, the food here is meant to be enjoyed communally.
While fine dining has its place, Moroccan food is traditionally about gathering around a table and savouring well-loved recipes passed down through generations. And on this guided tour of Agadir’s street food, you’ll do just that!
With a passionate local guide at the helm, embark on a tour around the souks and eateries of Agadir to experience the true heart and soul of Morocco. You’ll get to taste 12 to 14 snacks and dishes that offer a true taste of authentic culture. There are no “tourist traps” on the itinerary.
Whether you’re vegetarian, vegan or a pescatarian, your dietary needs can be accommodated so you can fully experience the breadth of flavours on offer. At the end of this Agadir foodie tour, you’ll receive a handy collection of recipe cards so you can recreate these unforgettable dishes at home.
“First time doing a food tour, it was an amazing experience…Would definitely recommend for anyone in Agadir” – Tina (read more reviews here)
Agadir hammam and massage
Best hammam experience in Agadir
The hammam is an extremely important part of Moroccan life, serving as a place of rest, relaxation and community for all members of society. Stepping into the steamy warmth of the hammam is a sensory experience unlike any other, opening your pores and relaxing your muscles.
Trust me, you will never feel this clean every again!
The process begins with a relaxing soak to acclimate to the moist heat. Then comes a vigorous scrub with a kessa mitt to exfoliate the skin and improve circulation. Finally, the body is doused in cool water for a refreshing rinse.
Throughout the experience, natural Moroccan beauty products like argan oil, Beldi soap and rhassoul clay are used to nourish the skin and hair.
Stepping back into the outside world after your visit, you’ll feel refreshed, relaxed and completely renewed.
To learn more about what to expect at a traditional Moroccan hammam, check out my detailed article here.
“A very authentic hammam with very friendly people. I left feeling totally zen and the cleanest I think I’ve been since I was born. Highly recommend.” – Ryan (read more reviews here)
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About Me
I’m Malika, a global traveller who first visited Morocco in 2014 before marrying a local and settling down in a little village on the Atlantic coast. Over the years, I’ve developed an intense love for Morocco, its incredible landscapes, storied cities and the exceptionally generous hospitality of its people.
Malika in Morocco is a place to share my years of experience exploring the country, from north to south and from the Atlantic Ocean to the Sahara Desert. As a resource for travellers visiting Morocco, I want to encourage others to experience this captivating destination the way they desire, whether that’s independently or under the expert guidance of local tour operators.
I believe strongly in supporting responsible and sustainable tourism initiatives while inspiring travel experiences that are life-impacting and mutually beneficial for both travellers and locals.
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